Tag: shopping

Walmart Drops ‘Stores’ from Name, Highlights the Importance of Getting Your Product Represented on Marketplaces!

By | January 11th, 2018

Walmart, the 55-year-old retailer, announced that it is dropping the word “stores” from its title in order to solidify their eCommerce Strategy. Effective February 1st, Walmart will change its legal name from “Wal-Mart Stores, Inc.” to “Walmart Inc,” according to a company press release. The company has spent billions acquiring websites like Jet.com and Bonobos, […]

Product Content Management In Your Rearview: A Look Back And A Look Forward

By | December 4th, 2017

Hide your stocking stuffers and savor those sips of eggnog..2018 is almost here! A lot happened in 2017. Amazon bought Wholefoods, Alibaba grew in America, companies like Tyson and P&G launched SmartLabel initiatives and so much more. Technology now penetrates nearly every aspect of our lives and the industry continues to shift  in major ways […]

Say Hello To “PIM Lite” – A PIM System For Suppliers With A $100k Budget

By | November 29th, 2017

“Data is King!” Product data is one of the most valuable assets that a supplier owns.  Today we live in an e-Commerce world where suppliers must provide their product data to dozens, if not hundreds, of trading partners.  These trading partners take-in the product data, repurpose it, and display it on numerous channels for end-consumers […]

How Modern Marketplaces Like Amazon and Alibaba Use Trust to Build Growth

By | November 28th, 2017

The Internet has clearly changed the way we do business and by 2020, global online business-to-business retail sales will be more than double that of consumer retail, according to growth experts Frost & Sullivan, accounting for $6.7tn of revenue (The Drum 2016). At the heart of this surge to online purchasing are marketplaces, such as […]

Product Content Is Your Brand’s Competitive Differentiator in an Omni-Channel World

By | November 20th, 2017

No single formula, algorithm or crystal ball can tell you for sure when and why each individual customer will make a purchase. However, it’s clear that having a clearly defined omni-channel strategy is key. The word ‘omni-channel’ has been a buzzword the past few years, but what does it actually mean? According to the dictionary […]

Big Ten Attributes: Optimize Your Product And Amplify Your Brand With 1WorldSync

By | November 8th, 2017

Online purchases start with a Google or Amazon search. Most people do online research and compare different options. Actually, 73% of purchase decisions begin with research conducted on either Google or Amazon (SearchEngine Land 2016). Today people gather information about products from multiple sources. Even though social media and Internet rule, customers make purchase decisions […]

Opportunity is Calling! Break into the Chinese Market with Alibaba and 1WorldSync

By | October 23rd, 2017

With China’s GDP being a 11 trillion, the Asian giant is now comfortably the second-largest consumer market in the world boasting of a massive population of consumers who have little debt and a lot of cash to spend. In addition, many Western brands have proven to be very popular in the Chinese market. 10 years […]

To Marketplace, To Marketplace..To Buy And Sell! – Part 2

By | October 19th, 2017

How is the Alibaba marketplace different than the Amazon marketplace? Short version, for end consumers, there is not a huge difference.  People shop products, and there are multiple sellers who will fulfill those products.  Longer answer would focus more on the suppliers providing product and supporting them with content.  Vetting processes, agreements, reverse logistics, and […]

To Marketplace, To Marketplace..To Buy And Sell! – Part 1

By | October 16th, 2017

Today we sat down with Bert Gregory, 1WorldSync’s Community Manager to discuss the importance of marketplace and the path to purchase. What is a marketplace? An online marketplace is a website or app that facilitates shopping from many different sources. The operator of the marketplace does not own any inventory, their business is to present […]

Omni-Channel Shoppers: An Emerging Reality for Retailers

By | October 12th, 2017

Did you know that 45% percent of merchants and suppliers have lost more than $1 million in revenue due to challenges faced when integrating cross-channel capabilities (1WorldSync Data Study 2017)? According to Nick Manzo, Omni-Channel Lead, at 1WorldSync, “Without establishing a firm foundation, brands can’t handle the challenges that a smooth omnichannel experience entails. However, […]