Tag: rich product content

GDSN 101

By | October 4th, 2018

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In order to succeed in today’s cross-channel world, brands must be able to give consumers what they want, when they want it and in the manner they demand it. If shoppers can’t find the information they are looking for, they will go elsewhere. According to a survey of 4,000 US online adults by Forrester Research, […]

1 Solution for Trusted Product Content: 1WorldSync

By | May 8th, 2018

The increased demand for complete product content is no longer a “nice to have” but  “a must have.” Win Consumers On The Path to Purchase With 1WorldSync The same company that brought you solutions for supply chain enablement, now brings you the power of one solution to support multi-channel commerce. 1WorldSync is the single source […]

How a Low-Cost PIM Strategy is a Winning Strategy

By | April 17th, 2018

Managing product content across the e-commerce landscape has never been easy, but the highly competitive nature of today’s market and the complexity of global product sourcing doesn’t help. Accurate and timely product information helps instill trust and customer loyalty in the interchangeable and complex world of retail. Therefore, competing with trusted product content consumers can […]

How Kellogg Has Stayed Ahead of the Demand for Product Content Transparency

By | March 29th, 2018

Accurate, rich and timely product content is critical in the path to purchase from discovery to delight. Today’s consumers immediately turn to their mobile devices when contemplating making a purchase. A wealth of information is a mere tap away via our smartphone apps and a poor experience can be easily replaced with another viable option […]

2018: The Year of the Omni-Channel Brand

By | February 26th, 2018

According to Aberdeen, companies with the strongest omnichannel customer engagement strategies retain an average of 89% of their customers, as compared to 33% for companies with weak omni-channel strategies. Today many shoppers begin their product searches online and are discovering, researching, and buying products. Digital marketplaces like Amazon, Alibaba and Walmart rely on product content […]

Best of 2017: Top 3 1WorldSync Webinars

By | February 8th, 2018

Is it just me or is anyone else not ready to say goodbye to 2017 just yet? If you feel like you couldn’t keep up with all the webinars that 1WorldSync had to offer last year, no worries! We have put together our top 3 webinars recordings for you to catch up on our trusted […]

Fireside Chat With 1WorldSync Leadership: Cheers to 2018!

By | January 3rd, 2018

Happy New Year! In a recent conversation with the 1Worldsync marketing team, I was asked to look forward and share insights on the direction that commerce is headed in 2018 based on some of key events that we experienced in the marketplace. Please pull up a chair and join us for a few minutes as […]

Say Hello To “PIM Lite” – A PIM System For Suppliers With A $100k Budget

By | November 29th, 2017

“Data is King!” Product data is one of the most valuable assets that a supplier owns.  Today we live in an e-Commerce world where suppliers must provide their product data to dozens, if not hundreds, of trading partners.  These trading partners take-in the product data, repurpose it, and display it on numerous channels for end-consumers […]

Great News for Kroger VIP Suppliers! Go further with your product content and get your products to new shelves

By | October 9th, 2017

Kroger continues to demand better and richer product content and has leveraged their partnered with 1WorldSync to obtain product specific content directly from the most trusted source — the brand owners. As Chris Kirkland, Business Solutions architect at Kroger shared in an article “The Kroger Company Goes Beyond Brick and Mortar,” “we wanted to help […]

Connecting the Label to E-Commerce

By | September 18th, 2017

Think about how you shop.  Chances are, you’re online.  And you’re not alone.  Now, in order to establish a successful packaging and labeling strategy, companies have to understand the multiple product data distribution channels they have at their disposal. Product content transparency is critical in the path to purchase from discovery to delight.  Today’s consumers […]