Tag: Retail

Spooky Halloween Trends Throw Retailers Financial Treats

By | October 30th, 2018

Trick or treat, smell my feet, give me something transparent to eat! Halloween is creeping up on us as an abundance of candy, costumes, and décor flood websites and local convenience and retail stores with endless specials. Halloween Projected to Scare Up Over $9 billion in Consumer Spending For a majority of candy companies, Halloween […]

Back To School: A+ For Efficiency

By | August 28th, 2018

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As we pack away our flip-flops, sunscreen, and beach chairs, and reminisce about the hot summer weather and sunshine, it’s now time to come back to reality and face what we’ve all been dreading: Back to School. Teachers, parents, students, and faculty are prepping for the essentials they’ll need for the school year and hitting […]

Why the Super Bowl is a Touchdown for Retail

By | January 31st, 2018

Are you ready for some football?! The underdogs, the Philadelphia Eagles, are gearing up to take on the reigning champs, the New England Patriots, for Super Bowl LII. Super Bowl Means Super Business Countless Americans are rushing to the grocery store to devise a game plan of what food they are planning to prepare for […]

How Real-World Retailers Can Better Compete With Ecommerce

By | September 13th, 2017

With an influx of consumer purchasing decisions driving ecommerce today, retail stores are struggling to find innovative ways to keep consumers walking through their doors. Small businesses must take action in order to survive the digital evolution. Fortunately, by targeting the right consumers there are optimal ways brick-and-mortar retailers can thrive. The Power of Touch […]

Why Supply Chain Transparency is Critical to Your Business and Customer Loyalty

By | September 12th, 2017

Food companies are facing unprecedented pressure to provide supply chain transparency not only to comply with FSMA and other regulations but to earn customer trust and loyalty. A recent FoodLogiQ survey of 2,000+ consumers revealed that supply chain transparency by food companies is a critical driver in consumer purchasing decisions and brand loyalty. But transparency […]

Walmart and Google Take on Amazon!

By | August 28th, 2017

Google and Walmart announced last week a partnership that is starting next month. Walmart customers will be able to access hundreds of thousands of products from the company’s shelves via the online retailing service Google Express, an online marketplace where customers can purchase and set up delivery from stores like Target and Walgreens. Walmart products […]

Retail + Boxing: When Worlds Collide (Part 1)

By | August 21st, 2017

When Floyd Mayweather welcomes UFC Champion Conor McGregor inside the boxing ring, it is expected to be the biggest fighting spectacle of this generation, if not ever. On August 26, 2017 viewers will witness, for the first time, the sports version of when two worlds collide. Boxing has long been the staple in the combat […]

Don’t Miss the 1WorldSync 2017 Working Group Day: “Digital Commerce, Now!”

By | August 10th, 2017

We’re happy to host our all new 1WorldSync Working Group Day, September 14, 2017, at the GS1 Germany Knowledge Center in Cologne, Germany. This one day event, with the theme Digital Commerce, Now!,  is an unique platform for attendees to network, discuss industry trends, best practices and strategies on Data Quality, Supply Chain Enablement, Transparency, […]

Let’s Get Real! Transparency Totally Transforms Product Content

By | July 31st, 2017

Food contamination costs the food industry $55.5 billion (Fortune 2016). Historically, the foodservice industry has focused on how to manufacture, distribute and sell items. However, in recent years, there has been a shift and product content transparency is a key component driving buyer behavior. Consumers are increasingly active participants in product attribution, basing their purchasing […]

It’s Prime Time!

By | July 19th, 2017

As a marketer, I have to give credit where credit is due. The creation of Amazon Prime Day was a brilliant move! With the third Amazon Prime Day now over, it’s clear that Amazon is trying achieve the same status as consumer calendar events like Cyber Monday and Black Friday. Amazon said last week that […]