Tag: data governance

How a Low-Cost PIM Strategy is a Winning Strategy

By | April 17th, 2018

Managing product content across the e-commerce landscape has never been easy, but the highly competitive nature of today’s market and the complexity of global product sourcing doesn’t help. Accurate and timely product information helps instill trust and customer loyalty in the interchangeable and complex world of retail. Therefore, competing with trusted product content consumers can […]

Throwback Thursday: Let’s Take It Back to Anatomy Class

By | January 24th, 2019

According to a recent Shotfarm report, 30% of abandoned carts were due to bad product descriptions. Examine Your Product Descriptions Your company’s main goal is to sell your product; in order to do that you must give your customers a thorough and accurate of the product they are scoping out. And how do you do […]

Say Hello To “PIM Lite” – A PIM System For Suppliers With A $100k Budget

By | November 29th, 2017

“Data is King!” Product data is one of the most valuable assets that a supplier owns.  Today we live in an e-Commerce world where suppliers must provide their product data to dozens, if not hundreds, of trading partners.  These trading partners take-in the product data, repurpose it, and display it on numerous channels for end-consumers […]

4 Steps to Delivering High Quality Product Information Using the GDSN

By | August 14th, 2015

The need for product information is on the rise; everyone wants it and everyone needs it. From your procurement officer to your end consumer, product information is impacting your business’s bottom line. Whether that impact is positive or negative is greatly dependent on the quality of your product information. Enabling your business to deliver high […]

GDSN® all grown up…

By | April 16th, 2014

It’s been over 10 years since the first data was exchanged via the Global Data Synchronization Network™ (GDSN) and much has changed.  In my 10 years of involvement in product data exchange through the GDSN, data synchronization and information exchange has never been more exciting than it is now.  The ability to talk first-hand about […]