Tag: consumer demand

The OG of Product Information Transparency: The Mason Jar

By | October 4th, 2016

A picture is worth a thousand words. But who needs words anymore, likes and shares are where it’s at! Take for instance, a picture of an organic, plant-based lunch in a mason jar. It’s hard to beat the layered combo of seasonal veggies, whole grains, beans, nuts and seeds, all topped off with a vibrantly […]

The Organic (R)evolution

By | September 14th, 2016

What may seem like a revolution has really been a slow and steady renaissance. Certainly before the 1920s, all agriculture was generally organic.  But then along came modern techniques, chemical pesticides, fertilizers and weed killers leading to the rapid dismissal of organic farming methods for many decades. A quick fast forward to the ‘be natural’ […]

A Virtual Trip Down the Grocery Aisle – How Consumer Shopping Trends are Shifting

By | August 29th, 2016

Got the list?  Check.  Got the coupons?  Check.  Grab the kids and off you go for a thrilling ride to the local grocery store.  Up and down the aisles, comparing labels, mentally calculating totals and if you’re lucky, you’ll be unloading those groceries about 2 hours later.  Sounds like a fun Saturday.  Fortunately, for many, […]

Product Transparency and an Industry Renewing Its Purpose

By | August 10th, 2016

Go to a store. Pick up a food product. Read the ingredients label. You might see words like Acetic anhydride, Benzoin Resin, Benzoyl Peroxide, Calcium hypochiorite, Lactiylic sterate, Paracetic acid, Spermoil hydrogenated, Xanthan gum or Zinc Gluconate. All are permissible ingredients in food products and are listed in the FDA’s Generally Recognized as Safe or […]