Tag: brand owners

Why Kroger Loves Trusted Product Content

By | February 14th, 2018

Roses are red, violets are blue! With Valentine’s Day quickly approaching, Kroger will bring flowers, sweets, and cards to consumers. Are you making sure your products bring convenience, and accurate product content to your consumers?  If product descriptions fall to the bottom of your content priority list, this could be the heart of your marketing and […]

Roses are red, violets are blue, I love chocolate but I’m allergic to glu (ten)

By | February 8th, 2016

‘Tis the season. You romantics might know it as Valentine’s Day, but for us chocolate lovers, its chocolate month. It’s everywhere you look. Giant and small, in heart-shaped and square boxes, accompanied by various t-shirt wearing stuffed animals, and in weird and wonderful shapes (I’m looking at you chocolate heart-shaped key). For a chocolate lover […]

Transparency – The New Consumer and Corporate Social Mandate

By | May 20th, 2015

For some time now we have been living in an era of Transparency. Transparency in our policies and procedures, transparency in the business practices we operate, and transparency in the products and services we buy in business and in our daily lives. The transparent manner in which consumers expect to discover, buy and express opinions about products or services is the new norm […]

1WorldSync Product Information Cloud (English Version)

By | December 4th, 2014