Category: USA

How Do Successful SMBs Operate Within eCommerce Storefronts?

By | September 27th, 2018

Blog: How Do Successful SMBs Operate Within eCommerce Storefronts?

E-Commerce potential growth will only continue to rise and there is still room for smaller retailers to grow their sales. Today, small-to- medium-sized businesses (SMBs) allow shoppers to successfully find and purchase,  through searches and/or from a curated list on popular eCommerce sites. In order to do so successfully, product content, specifically, product images, key […]

But First…Accurate Product Content

By | September 20th, 2018

Blog-Image__But First…Accurate Product Content_EN_Sept2018

According to a survey of 4,000 US online adults by Forrester Research, “The No. 1 feature online shoppers want from a website is product information.” It is critical when selling products because it explains a products benefits and uses, attracting the shoppers’ attention. Customers need to know a product’s features, benefits and whether it solves […]

Customer Experience is the King of E-Commerce

By | September 11th, 2018

Customer Experience is the King of E-Commerce In the age of instant gratification, customer experience is everything! A personalized, engaging customer experience is critical for the success of any marketing initiative in the modern landscape. A Walker Sands study found that 86% of buyers will pay more for a better customer experience. By 2020, customer […]

Four Keys To Unlocking Content Quality With Master Data Management

By | September 6th, 2018

Blog-Image__Four Keys To Unlocking Content Quality With Master Data Management_EN_Sept2018

“Data is useful. High-quality, well-understood, auditable data is priceless.”~ Ted Friedman, Gartner In today’s world of connected commerce, trusted product content powers every step of the consumer’s path to purchase and is at the root of every shopper’s journey from discovery to delight. Competing with trusted product content that your customers can rely on in […]

Back To School: A+ For Efficiency

By | August 28th, 2018

Blog-Image__Back To School- A+ For Efficiency_EN_Aug2018

As we pack away our flip-flops, sunscreen, and beach chairs, and reminisce about the hot summer weather and sunshine, it’s now time to come back to reality and face what we’ve all been dreading: Back to School. Teachers, parents, students, and faculty are prepping for the essentials they’ll need for the school year and hitting […]

Unleash the Power of Product Content to Drive Conversion – Part 2

Blog-Image__Unleash the Power of Product Content to Drive Conversion_EN_Aug2018

Compelling product content sells your products both online and in-store, creates an unparalleled customer experience, and encourages brand loyalty. This week, 1WorldSync’s Head of Global Partnerships, Tom Dillon, and Content Analytics CEO, David Feinleib, continue their conversation around the drivers of e-commerce and how Content Analytics and 1WorldSync are joining forces to pave the path […]

Unleash the Power of Product Content to Drive Conversion – Part 1

Blog-Image__Unleash the Power of Product Content to Drive Conversion_EN_Aug2018

In today’s digital age, trusted product content powers every step of the consumer’s path to purchase and is at the root of every shopper’s journey from discovery to delight. This week, 1WorldSync’s Head of Global Partnerships, Tom Dillon, and Content Analytics CEO, David Feinleib, joined for a Q&A. Together, they discussed the drivers of e-commerce […]

How E-Commerce Ready Is Your Product Content?

By | August 7th, 2018

Blog-Image__How E-Commerce Ready Is Your Product Content?_EN_Aug2018

Most people do online research and compare different options and start their product searches online, with over 65% of consumers conducting online product research before stepping foot in a store. The need for optimized, accurate and complete product content on the digital shelf is critical to driving sales and protecting brand equity with consumers and […]

Future of Retail: “Alexa…What is the Weather Today?”

By | July 31st, 2018

Blog-Image__Future of Retail- “Alexa…What is the Weather Today?”_EN_Jul2018

The consumer is changing again, and retail is now about much more than just online shopping. Technology like connected home devices, virtual reality, streaming television services, voice ordering, augmented reality, and drones have made digital shopping easier and more integrated into everyday life. In today’s digital age, trusted product content powers every step of the […]

Webinar Recap: Maximize Your Investment with 1WorldSync

By | July 25th, 2018

Blog-Image__Webinar-Maximize Your Investment_EN_July2018

Last week, we held a webinar, ‘Maximize Your Investment with 1WorldSync,’ that highlighted new capabilities now available within the 1WorldSync Omni-Channel Platform that make it easier for our customers to win consumers on the path to purchase. Today’s connected consumers have more choices than ever before and the key to the omni-channel consumer experience is […]