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Events - 1WorldSync Webinar: The Anatomy of an Effective Product Description That Boosts E-Commerce

1WorldSync Webinar: The Anatomy of an Effective Product Description That Boosts E-Commerce

Hosted by: 1WorldSync
Location: Webinar

This webinar has passed. Please see further details for recording.

Join the 1WorldSync Professional Services experts for a compelling presentation around:

  • The cost of bad search results
  • GDSN Description best practices
  • Steps you can execute today to improve your description performance within your data governance program

Thousands of shoppers walk through store doors every day looking for guidance on what to buy, but nearly 90 percent leave empty handed when they can’t find the help they need. An even bigger blow: If the 90 percent of shoppers had received the help they needed, 86 percent would have purchased even more than planned (TimeTrade 2016).

Do your users or recipients complain they can not find your products? Have you ever wondered why there are so many description attributes in GDSN? Are you only providing one or two description attributes and want to know why you should provide more?